Dean Pauley — Design & Direction
Dean Pauley
Design & Direction
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Dean Pauley
Design & Direction
Case studies
Archive
Information
Dean Pauley works across the fields of design and art direction. He specialises in visual identity systems for commerce and culture.
Hennessy
Brand Refresh
2024
Unifying Hennessy’s portfolio through a modern, flexible design system that spans from entry-level to ultra-luxury, across everything from product communications to global campaigns.
Hennessy
Brand Refresh
2024
Unifying Hennessy’s portfolio through a modern, flexible design system that spans from entry-level to ultra-luxury, across everything from product communications to global campaigns.
Huis Marseille
Exhibitions
2025
A refresh of Huis Marseille’s exhibition design, introducing a flexible typographic system that dynamically adapts to the theme of each show.
Huis Marseille
Exhibitions
2025
A refresh of Huis Marseille’s exhibition design, introducing a flexible typographic system that dynamically adapts to the theme of each show.
Montblanc
Advertising
2020
Global brand campaign celebrating creativity and purpose with Spike Lee, Cillian Murphy, Taron Egerton, Peggy Gou, and Chen Kun.
Montblanc
Advertising
2020
Global brand campaign celebrating creativity and purpose with Spike Lee, Cillian Murphy, Taron Egerton, Peggy Gou, and Chen Kun.
XO in the night
Art Direction
2024
Unveiling the new Hennessy X.O carafe in nightclubs worldwide, through film, stills, and global spatial design guidelines.
XO in the night
Art Direction
2024
Unveiling the new Hennessy X.O carafe in nightclubs worldwide, through film, stills, and global spatial design guidelines.
Huis Marseille
Branding
2019
Identity design for Huis Marseille, Museum for Photography. A comprehensive rebrand spanning logotype, monogram, website, print, exhibition design, and merchandise.
Huis Marseille
Branding
2019
Identity design for Huis Marseille, Museum for Photography. A comprehensive rebrand spanning logotype, monogram, website, print, exhibition design, and merchandise.
Hennessy
Packaging
2024
A collaboration with LeBron James. Introducing the Shakerball – a basketball that mixes a cocktail as you dribble.
Hennessy
Packaging
2024
A collaboration with LeBron James. Introducing the Shakerball – a basketball that mixes a cocktail as you dribble.
Nice Radio
Branding
2023
Identity, print and motion for Wieden+Kennedy Amsterdam’s in-house radio project – Nice Radio.
Nice Radio
Branding
2023
Identity, print and motion for Wieden+Kennedy Amsterdam’s in-house radio project – Nice Radio.
Montblanc
Art direction
2022
Retail, print & social assets for various Montblanc product campaigns and limited-edition capsule collections.
Montblanc
Art direction
2022
Retail, print & social assets for various Montblanc product campaigns and limited-edition capsule collections.